AgentFuel — AI Catalog Intelligence for Shopify

AgentFuel is a custom (private) Shopify app built by the TradeMinister agency to manage how visible your catalogue is to AI systems: ChatGPT, Gemini, Perplexity and Microsoft Copilot. Unlike Shopify App Store apps, AgentFuel cannot be self-installed and does not use standard App Store billing. We install it on the client’s store, deploy it on our AWS infrastructure and tune it to the specifics of the catalogue — it is part of a service, not a SaaS subscription.

Technically the app consists of 7 modules: AI Visibility Score (a 0–100 score for every product across 4 platforms), Competitor AI Radar (monitoring up to 10 competitors), Freshness Monitor (automatic refresh of products untouched for more than 90 days), UCP Readiness Checker (38 Universal Commerce Protocol parameters), Revenue Attribution (parsing referrers and UTMs from AI channels), Social Commerce Readiness (Meta AI Shopping, TikTok Shop, Pinterest, Google Shopping) and the Enhanced Dashboard. Every module runs inside Shopify Admin → Apps → AgentFuel.

Installing AgentFuel costs ₴17,625 one-time. That covers deploying the app on our AWS infrastructure, connecting it to the store through the Shopify Admin API, tuning it to your catalogue structure, the initial scan of every product (12–48 hours), starting monitoring across 4 AI platforms, training your team on the dashboard and the first month of support. It does not cover AI API usage (OpenAI/Anthropic) — that runs a separate $10–50 a month depending on catalogue size.

After the first month there are two support options. The first is an AEO/GEO retainer from $500 a month: AgentFuel becomes one tool inside a full service, our team watches the data, delivers a monthly review and prioritises the work. The second is the infrastructure plan alone at ₴3,600 a year: we keep the app running (hosting, monitoring, updates for changes in the Shopify Admin API and the AI providers) while your team works with the dashboard themselves.

AgentFuel requests the minimum necessary set of Shopify scopes: read_products and write_products (reading the catalogue and writing metafields with UCP parameters and AI-generated content), read_orders (attributing revenue from AI channels at order level) and read_analytics (traffic metrics for the dashboard). It does not request access to customer data (PII), payment information, passwords or sessions.

All data is processed on our AWS infrastructure inside a secured perimeter and is never passed to third-party SaaS services. AI provider API keys are stored encrypted, traffic to Shopify runs over TLS, and access logs are kept. Architecturally the app is designed so that client data never leaves the Shopify + AWS pair — a deliberate choice in favour of control and compliance.

AgentFuel is the dashboard and toolkit behind the TradeMinister AEO/GEO service. AEO/GEO (Answer Engine Optimization / Generative Engine Optimization) is a monthly service that adapts your catalogue for AI agents: ChatGPT, Perplexity, Gemini and Copilot. AgentFuel automates the measurement of visibility (the Visibility Score module), exposes the gaps (UCP Readiness, Competitor Radar), quantifies the outcome (Revenue Attribution) and prioritises what to do next (Enhanced Dashboard).

You can also run AgentFuel without an AEO/GEO retainer — in that case the app runs on the ₴3,600/year plan (infrastructure only) and your own team works with the dashboard. The strongest results come from the combination, though: the app supplies the data, and the AEO/GEO team turns it into action and shepherds the catalogue changes. The service is described in full on the AEO/GEO page.

AI providers regularly change how they process and rank product catalogues. The biggest recent shift is the industry’s move to the Universal Commerce Protocol (UCP) — a joint Shopify and Google standard for AI commerce that adds 38 parameters to every product. AgentFuel was designed for this kind of change from the start: modules are updated, new checks appear, and the dashboard states plainly what has changed and which products need reviewing.

Adapting the app to those changes is our AI team’s job — it is included in the ₴3,600/year plan and in every AEO/GEO retainer. You do not have to track ChatGPT, Gemini or Perplexity API updates yourself, or rewrite integrations when they land. That is on us.

For DTC brands with their own catalogue, the key modules are AI Visibility Score (understanding where your branded products are visible to AI agents), UCP Readiness Checker (closing all 38 parameters on every product) and Revenue Attribution (proving that AI traffic converts). For resellers and marketplace sellers, Competitor AI Radar (comparison against competitors selling the same product) and Freshness Monitor (Google Catalog API favours fresh data) matter more.

For stores that are active on social platforms, it is Social Commerce Readiness: one screen showing whether your feed is ready for Meta AI Shopping, TikTok Shop, Pinterest Shopping and Google Shopping. The Enhanced Dashboard is useful to every type of store: it pulls together the data from all modules and ranks the work by ROI — what to fix first, what can wait, and which changes will move visibility and revenue the most.